From what has been presented in the video, it would appear that the grand strategy being implemented by the McFarlane Companies is a growth strategy.
A growth strategy is an excellent procedure that includes extension—as in deals incomes, a piece of the overall industry, number of workers, or number of clients served. The technique an organization uses to grow its business is to a great extent dependent upon its money related circumstance, the opposition, and even government control. Some normal development procedures in business incorporate market entrance, showcase extension, item extension, expansion, and secure.
