Question

Typography is _________________
a.
a font with a particular unified style.
b.
a method of communication used in order to persuade the general public to consume or purchase a product or service.
c.
the art of using words in graphic design.
d.
an artistic and professional form of communication that focuses on the use of symbols and stylistic elements to convey a message.

Answer 1

c.  

the art of using words in graphic design.

Answer 2

Answer:

c. the art of using words in graphic design.

OR

d. an artistic and professional form of communication that focuses on the use of symbols and stylistic elements to convey a message.

Explanation:

Typography is the “set of artistic and technical procedures that cover the various stages of graphic production (from character creation to printing and finishing), mirrored in the direct printing system using the relief matrix; press".

Typically, typographic compositions aim for good readability and the construction of an engaging look that appeals to the reader and contextualizes with the content and purpose of the publication. In the case of works that use design as a form of expression, presenting experimentalism in graphic design, aesthetic objectives go beyond questions such as the readability of typography.