an online sticker store uses an analytics tool on its website to track what products customers view most often and how long customers spend on the website. which of the following characteristics of digital marketing does this scenario best describe? multiple choice accessibility connectivity addressability interactivity control

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A product is a collection of characteristics (features, functions, advantages, and uses) that a buyer receives in return for something else.

A product is a collection of characteristics (features, functions, advantages, and uses) that a buyer receives in return for something else. In essence, a company's "product" might be anything, real or immaterial, that it offers to satisfy its customers. A product needs to be applicable; users need to be able to use it right away. A product must be functionally capable of performing its intended function and doing so well.

A product must be explained to consumers and potential users in order for them to understand why they should use it, what advantages they can obtain from it, and how it will affect their life. The best methods for doing this are branding and advertising.

A memorable and relatable name is necessary for a product. A brand is created when a product has a name. It makes it stand out among the sea of competing goods and names. A product should be flexible to change with trends, time, and market segments.

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