Push strategy promote products through personal selling to educate consumers on how to use the product.
What do you mean by "personal selling"?
Personal selling, often known as face-to-face selling, is a sales strategy in which one salesman attempts to convince a customer to buy a product. It's a form of advertising where the salesperson uses their skills and knowledge to try to seal the transaction.
Why is personal selling so important?
Personal selling enables a salesperson to highlight a product and tailor their pitch for each prospect, which aids in closing a sale. Professional salespeople are knowledgeable and creative.
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