Classify the type of data analytics ​(descriptive, diagnostic,​ predictive, prescriptive, or adaptive and​ autonomous) being used in each of the following situations.a. McGowan Company provides managers with regular Key Performance Indicator (KPI) dashboards. b. Zerrot Corporation issues monthly revenue reports. c. Wheelson Company uses customer analytics and sales history to determine how to drive repeat purchases by customers. d. Courtyard Freight investigates the cause of slow shipments in the southeastern region. e. Medavoy Operations uses statistical software to forecast sales. f. Johnson Stores, Inc., drills down through data to find out which marketing activities were most effective in generating sales. g. Michelson Corporation uses machine learning, artificial intelligence, and algorithms to continually make decisions in real-time about which sales promotions to run in each market.

Respuesta :

Based on the definitions of these data analytic types, the following are true:

  • a. Descriptive analysis
  • b. Descriptive analysis
  • c. Prescriptive analysis
  • d. Diagnostic analysis
  • e. Predictive analysis
  • f. Diagnostic Analysis
  • g. Adaptive and Autonomous analysis

Descriptive analysis works by showing an overview of the current situation in the company and so would work well for McGowan Company and Zerrot Corporation.

Prescriptive analysis offers solutions to help a company achieve a goal and so is best to describe Wheelson Company.

Diagnostic analysis allows for a company to find out what the real problem is in a situation so describes Courtyard Freight and Johnson Stores.

Predictive is used to predict future scenarios and so describes Medavoy Operations forecasting.

Adaptive and Autonomous use machine learning and artificial intelligence so this describes Michelson Corporation.

In conclusion, there are different types of data analytics that can be used.

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