Question

Chelsea works as a salon and spa coordinator checking guests in and out and assisting with hair and skin products that had not been selling very well. Chelsi observes that those products are all on the bottom shelf of the display and thinks that product placement could be the issue. Which of the following research questions might help chelsi investigate her theory that product placement is contributing to low product sales?

Answer 1

B

Explanation:

maybe they are not bought because it is not seen and as stated in the paragraph above those products were all at the bottom

Answer 2

Of all the research questions, the best help Chelsi will get in investigating her theory about product placement is “Will the product sell better if it's displayed on a more visible shelf for two weeks?” Hence, Option B is correct.

What is product placement?

In product placement, a branded product gets inclusion in the media, and that is without the explicit reference to the product. Most of the time, the branded products are featured or displayed in the movies, television shows, and video games, and most of the time at the time of cricket or any famous sports match.

For instance, when a lead actor or a cricketer uses a particular brand phone in any public gathering, this is known as product placement. In the given case, the use of the product placement in the businesses is done to increase sales, raise brand awareness, and attract customers.

Thus, Option B is correct.

Learn more about product placement from here:

https://brainly.com/question/18715521

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