Question

Integrated marketing communications: Group of answer choices provide an approach to deliver one consistent message. budget the promotional efforts related to a product. measure the number of people exposed to a message. measure how often people are exposed to a message. measure how receivers interpret messages.

Answer 1

Answer:

provide an approach to deliver one consistent message

Explanation:

Integrated marketing communications is a concept in which a company tries to make sure that all the forms of communications that are used are integrated to help one another and maintain a consistent message through the different channels used. According to this, the answer is that integrated marketing communications provide an approach to deliver one consistent message because the idea of this concept is that the company integrates all the forms of communications used to have a cohesive message to reach its target market.