The correct answer would be, Compatibility.
For a firm that is marketing a product, this example serves as a reminder to consider the compatibility of your product and its intended target market.
Explanation:
When there are two things, or individuals, which or who can work together without any problem or conflict, then they are said to be compatible with each other and their level of comfort is called their compatibility.
So when a company launches a product and wants to market it, then the company must know that which audience or people the company should target to sell its product. Because as described by the example, if there will be wrong assumptions about the target market, the company will not be able to get the desired benefits of launching its new product. If the company does not know about where its potential customers are, then there will be no compatibility of the new product with the customers, as there will be a problem or conflict between them because the wrong target market will not provide the intended results. So the compatibility between the new product and the intended target market is very important.
Learn more about target market at:
https://brainly.com/question/9971374
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