Tasteequik food markets one line of food products to consumers looking for meals that are very simple and quick to prepare. tasteequik also offers another line of food targeted to people interested in low-fat, high-nutrition foods. tasteequik's strategy of dividing the market into groups that want similar things from the products they buy is an example of:

The objective is to find people of your target audience who are most likely to switch because they have a desire for your product or service.

What is Benefit Segmentation?

Benefit segmentation is a market segmentation technique that involves segmenting your market based on the perceived value or benefits that customers believe they will obtain from your product. This may entail categorizing customers based on perceived benefits like quality, features, customer service, and so on.

Gain segmentation is used by businesses to determine which members of their target audiences will benefit the most from adopting their products or services.

Thus, Benefit Segmentation is the correct word for the example given above.

For more information about Benefit Segmentation refer to the link:

https://brainly.com/question/14528680