Each labor and delivery room at the new dekalb county medical center has hardwood floors, soft lighting, and mission-style furniture. the facility also features a stone fireplace in the lobby, a bistro-style restaurant, and vip suites for discerning mothers-to-be. this unique design and furnishings give the medical center a:
I guess the correct answer is competitive advantage.
A competitive advantage is a set of unique features of a company and its product that are perceived by the target market as significant and superior to the competition.