Question

What type of software do salespeople use to track all aspects of customer interaction? select one:
a. tqm (total quality management)
b. crm (customer relationship management)
c. drm (direct response management)
d. pr (public relations)
e. jit (just in time)?

Answer 1

The CRM or the Customer Relationship Management software is what salespeople use to track all aspects of customer interaction. 

By using this software, companies and track and store information on their current customers as well as potential customers. In doing so, they have insight on what their customers like about their products, what they can change and how to interact and grab new customers. CRM software is highly important and used in a lot of businesses today.