Question

Carrie wants to open a boat shop right next to the beach. What kind of utility is she implementing?

A. Possession utility
B. Place utility
C. Form utility
D. Time utility

Answer 1

B. Place Utility.

Here, Carrie wants to open a boat shop right next to the beach, which conveniently locates the product (boats) near the point of use (the water). Therefore, Carrie is implementing utility from being close to potential customers who can use the product at the desired location. 

Answer 2

B. Place Utility, carrie is making use of the location to set up her shop. This is very wise of her as the boat shop will greatly increase awareness of her presence.