zecola is a beverage manufacturer. it presents wyb, a zero-calorie drink to compete with we fresh's shire, a low-calorie drink. when wyb is released in the market, we fresh cuts down the price on shire to match wyb's price. this scenario is an example of a(n) _____.

The answer to this question is Response
Response is the action that taken by company after experiencing a certain stimulus from the situation in the market.
In this case, zecola response the action taken by its competitor in order to maintain it's positioning in the market

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​zecola is a beverage manufacturer. it presents wyb, a zero-calorie drink to compete with we fresh's shire, a low-calorie drink. when wyb is released in the market, we fresh cuts down the price on shire to match wyb's price. this scenario is an example of a(n) _____.

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zecola is a beverage manufacturer. it presents wyb, a zero-calorie drink to compete with we fresh's shire, a low-calorie drink. when wyb is released in the market, we fresh cuts down the price on shire to match wyb's price. this scenario is an example of a(n) _____.