A company’s success in achieving a meaningful __________ presence hinges largely on its ability to design and execute a marketing program that capitalizes on the unique value-creation and relationship-building capabilities of internet technology.
The answer to the question is "Marketspace". A company’s success in achieving a meaningful MARKETSPACE presence hinges largely on its ability to design and execute a marketing program that capitalizes on the unique value-creation and relationship-building capabilities of internet technology.
