Appliance maker Whirlpool assigns individual teams of salespeople to big retail customers such as Sears, Lowe's, Best Buy, and Home Depot. Each Whirlpool sales team aligns with the large customer's buying team. Whirlpool has most likely adopted a ________ sales-force structure.A) productB) team-basedC) territorialD) customer (market)

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19-12-2022
Business

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Appliance maker Whirlpool assigns individual teams of salespeople to big retail customers such as Sears, Lowe's, Best Buy, and Home Depot. Each Whirlpool sales team aligns with the large customer's buying team. Whirlpool has most likely adopted a ________ sales-force structure.A) productB) team-basedC) territorialD) customer (market)

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contexto38 contexto38 · Answer 1 · 2022-12-25T11:57:46+01:00

For the choices given above, the conclusion will be that it is highly likely for Whirlpool to have adopted a customer (market) sales-force structure. Therefore, the option D holds true.

The sales force structure can be referred to or considered as the one wherein the organizational structure is represented in the way it functions for driving the sales to generate revenues, and further achieving the goals of the organization. In addition to this, the market structure has the primary intention to align the team of customers who have already tried their products.

Learn more about the sales-force structure here:

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