A sustainable competitive advantage is a set of assets, characteristics, or capabilities that enable an organization to better meet the needs of its customers than its competitors. A Sustainable Competitive Advantage Is Hard To Replicate And Hard To Replicate A well-known example of a company with a sustainable competitive advantage is Walmart.
One of the reasons Walmart maintains a sustainable competitive advantage is that its strategies are unique to the organization and that these strategies create a gap between Walmart's performance and that of its competitors.
A sustainable competitive advantage is the key to business success. It's the force that enables businesses to be more focused, generate more sales, generate better profit margins and retain customers and employees at a higher level than their competitors.
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