Eliminate offensive names, then check for domain and social media accessibility.
build promos and loyalty programs that inspire consumer action. Features that may be seen or touched, such as design, symbols, and client touch points.
Five standards must be met for a brand naming process to be successful: be specific to the business and/or product, communicate unmistakable benefits to key audiences, inspire employees and stakeholders, be long-lasting, and be applicable to all company communications.
To Know more about loyalty programs
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