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bolt's product manager continues to perform well in the market. however, a competing product is coming on strong and is looking to take over as the market share leader in the segment. without sacrificing contribution margin, what can the bolt product manager do in order to improve upon the buying criteria, and thus potentially increase demand?

Respuesta :

Increase the promotion budget to gain greater awareness, A promotional budget is a certain sum of money set aside to advertise a company's or organization's goods or viewpoints.

What does promotion mean?

The term "promotion" covers a wide range of activities designed to increase public awareness or advance a product. Promotion in the context of a career means raising a worker's position or rank within a hierarchical structure.

The most crucial function of a promotion is to distinguish a company from its rivals. If there was no competition, no business would ever need to conduct any promotions. In order for clients to continue doing business with you, you must stay one step ahead of your rivals.

What kind of promotion is that?

Giving out coupons or vouchers, temporarily lowering costs through discounts, sampling, offering giveaways, having flash sales or buy one get one free deals, and a lot more are examples of regularly used sales promotions.

To learn more about Promotion visit:

https://brainly.com/question/20472836

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