The complete statement is "kyle knows that his spring break travel packages are the best deal on campus. he also knows his competitor is sloppy, often waiting until the last minute to provide the needed tickets and documents to students buying his island packages. kyle wants to develop an advertising message that emphasizes the key benefits he provides. he will develop a(n) Informational appeal." Option E
Generally, In marketing and advertising literature, informational appeals, also known as functional or rational appeals, are direct methods of persuasion that present the benefits of a product in terms of its quality, performance, or value.
These types of appeals make use of rational, logical arguments or factual evidence to directly convince the target audience.
Read more about Informational appeal.
https://brainly.com/question/7154234
#SPJ1
CQ
kyle knows that his spring break travel packages are the best deal on campus. he also knows his competitor is sloppy, often waiting until the last minute to provide the needed tickets and documents to students buying his island packages. kyle wants to develop an advertising message that emphasizes the key benefits he provides. he will develop a(n) blank appeal.
a. niche marketing
b. emotional
c. institutional
d. reminder
e. Informational
