When a company decide to use a product that serves the same function but needs to be changed based on adaptation strategy.
An adaptation strategy is a program, project or approach designed to respond to the expected impacts of climate change in specific areas of potential concern.
Adaptation refers to the adjustment of ecological, social or economic systems in response to actual or anticipated climatic stimuli and their effects or impacts. It refers to changes in processes, practices and structures to mitigate potential harms or capitalize on opportunities associated with climate change.
Adaptive strategies address the specific ways an organization adapts as it seeks to survive and take advantage of its external environment. Such adjustments can be made in various areas of product, market and resource management.
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