A 2-3 page document summarizing the firm overview, value proposition, target market, and milestones is the business brief. Something you can quickly email to stakeholders to help them get a quick overview of you, your company, and your potential.
Business briefs are a type of communication used to inform a decision-maker (typically a high-ranking executive) about a pressing problem or circumstance.
Briefs aim to succinctly and comprehensively deliver all the pertinent information that the reader will need to make an informed decision. Making the business brief short and complete at the same time is consequently key.
A business brief is a document used to market products and services to clients and consumers and boost revenue.
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