Routinized response behavior can be described as what a consumer does when buying frequently purchased, low-cost items that need little effort.
The meaning of respondents are people who are asked for responses to questions that have been structured or semi-structured to be a source of data in a study. This means that the respondent is a source of information to support research. Respondents are one example of primary data in research. Where the data in research obtained directly carried out by researchers.
Qualitative and quantitative research respondents have differences related to the way of answering. Respondents will provide answers through a questionnaire or questionnaire that has been designed in such a way that the data can be drawn in quantitative research. In the other side, respondents will answer questions through in-depth interviews in qualitative research.
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