In terms of interpersonal judgment, one’s reputation has a significant effect on the opportunities he or she faces in his or her life.
In psycho-social terms, an individual's reputation is a social expression constructed by members of a community. There are multiple reasons why people are motivated to achieve and maintain a good reputation. Reputation is very important within the group as it offers many advantages, both instrumental and symbolic. Research has shown that the degree to which people care about their reputation varies with interpersonal differences. There is also evidence that self-esteem contingencies predict reputational concerns through self-restraint orientation and thus focus on preventing and acknowledging others.
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