Generally, the typical perceived value that a company creates for consumers, less the company's costs to create the value equals the economic value created.
This refers to the customer's own perception of a product or service's merit or desirability to them most especially in comparison to a competitor's product.
It also means the difference between the prospective customers evaluation of all the benefits and costs of an offering and the perceived alternatives.
In conclusion, the the typical perceived value that a company creates for consumers, less the company's costs to create the value equals the economic value created.
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