An oppositional reading audience is knowledgeable about your topic but views your topic or proposed actions as unfavorable.
Oppositional Reading is the reading procedure when the audience rejects the preferred reading, and creates their own meaning for the text.
Oppositional reading can happen if the media contains any controversial themes which made the audience member disagrees with them. It can also arise when the media has a very complex narrative structure but it is not dealing with themes in modern society.
Oppositional reading can also occur if the audience member has different beliefs about the topic of reading or is of a different age or a different culture.
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