When two opposing directives are given, and neither can be ignored, tolerated, nor dismissed (that is, the person cannot win and cannot escape) ''The person is experiencing what Gregory Bateson called a double bind''.
A double bind, in Bateson's definition, is a communication conundrum caused by a conflict between two or more messages. Therefore, it makes no difference what you do as every decision you make will be incorrect. Communication fails in this circumstance, and it may even result in psychological problems.
When Bateson and his colleagues initially proposed the Double Bind Theory in regard to schizophrenia, they posited that schizophrenic thinking was not necessarily an innate mental disease but rather a pattern of acquired helplessness in response to externally imposed cognitive double-binds.
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