When a firm has moved beyond a production or selling orientation and attempts to discover and satisfy its customers' needs and wants, the firm is blank______. multiple choice question.

Respuesta :

When a firm has moved beyond a production or selling orientation and attempts to discover and satisfy its customers' needs and wants, the firm is blank market oriented.

What are market oriented firms?

  • Market-oriented businesses base their operations, product portfolios, and business strategies on the demands and preferences of the target markets. This kind of firm still seeks to turn a profit, but it does not focus all of its resources on achieving maximum short-term profit.
  • A business that is focused on the market aims to create product lines and provide services that can maintain long-term consumer interest.
  • Consumer interest and opinion serve as the filter through which all business plans of this type of firm are seen.

A company that is driven by the market does not launch a product quickly in an effort to turn a profit. Instead, the company concentrates on designing a product that is suited to the preferences and requirements of customers.

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