When businesses developed mass-production techniques and capacity exceeded immediate demand, the Selling Era Began.
Mass production, also called flow manufacturing or continuous manufacturing, is the production of large quantities of standardized products in a constant flow, especially on assembly lines. It is one of the three major production processes along with contract manufacturing and continuous manufacturing.
The term mass production was popularized in 1926 by an article published in the Encyclopedia Britannica Supplement, written based on correspondence with Ford Motor Company and his company. The New York Times used the term in the title of an article predating the publication of the Britannica article. to parts and assemblies of parts (household appliances and automobiles).
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