By purchasing a Boulanger, Starbucks is implementing a corporate-level strategy in the hopes of gaining a competitive advantage.
By leveraging intangible resources such as corporate experience and knowledge, you can start a newly independent company with the ability to quickly create value with those resources.
Value-neutral reasons are intended to help the company's management team, while value-added reasons are intended to help the company achieve a better competitive position.
Starbucks not only uses its own coffee beans to make coffee but diversifies to use coffee beans to make other products, Starbucks uses the same raw materials to make different products You can increase your sales by
Learn more about Starbucks at
https://brainly.com/question/20066600
#SPJ4
