Respuesta :
Sampling is a type of sales promotion tactic is the distribution of free food products to customers at cost by the company.
Product sampling is a term used in the retail chains. It relates to marketing. It makes part of the in-store marketing, and it is one of the most famous sale promotion tools.
A sample is a promotion of sales in which a small amount of a product that is held for sale is given to consumers just to try. Samples encourage more and more trial and an increases the awareness of the product.
The idea as well as the motive behind giving away samples is to attract more people to buy a product. Sampling is an expensive strategy, but still it is usually very effective for food products.
People usually try the product and the person who is providing the samples tells the consumers about the product's characteristics, and mentions any special pricing or offers for the product and consumer if satisfied do purchase the product.
To know more about sampling here:
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