These 1 million lattes are a sales forecast for peet’s coffee. An indication of anticipated sales revenue is a sales forecast. A sales forecast predicts how much your business expects to sell over a specific time period through marketing (in a year).
The most accurate sales projections achieve this feat. Sales projections assist the entire company in allocating funds for marketing, personnel hiring, product shipping, and other purposes. A well-oiled machine that satisfies client demand both now and in the future is produced by accurate sales forecast. Internal sales teams benefit from sales revenue that materializes inside the anticipated time frame.
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