A shift in the sales mix from a product with a high contribution margin ratio to a product with a low contribution margin ratio will cause the breakeven point to higher and lower net income.
A profitability ratio that contrasts a company's gross margin to its revenue is the gross margin ratio, also referred to as the gross profit margin ratio. It displays how much money a business makes after deducting its cost of goods sold (COGS)
One of the often used profitability statistics to determine how profitable a business or line of business is is the profit margin. It displays the proportion of sales that have generated profits. Simply put, the percentage value represents the amount of profit the company made on each dollar of sales. For instance, if a company states that it had a 35 per cent profit margin for the most recent quarter, that translates to $0.35 in net income for every $1 in sales.
Different profit margins come in different forms. However, in common usage, it typically refers to net profit margin, which is a company's bottom line after all other costs, such as taxes and one-time charges, have been deducted from revenue.
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