The answer is blue chip stocks.
Blue chip stocks are the shares of highly large and well-known corporations having a lengthy track record of profitable financial performance. These stocks are noted for their ability to withstand difficult market situations while providing strong returns in favorable market conditions.
In 1923, Dow Jones employee Oliver Gingold invented the nickname "Blue Chip." This word became popular after Gingold witnessed many stocks trading at $200 or more per share while standing near the stock ticker at a brokerage business. He referred to them as "Blue Chip Stocks" and published an essay on them.
Therefore, they are called blue chip stocks.
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