When targeted or differentiated marketing is used, it helps companies reach markets globally by taking into account unique cultural differences.
What is the benefit of targeted or differentiated marketing?
The main benefit of targeted or differentiated marketing is that they help a company to make its goods more suitable for the local markets of other nations.
This improves success because it will then give the company access to other markets around the globe thereby increasing its chances of selling more goods and services.
For instance, an advert with a woman in a bikini might help sales in the United States but not in Iran so there is a need to use targeted marketing.
In conclusion, targeted or differentiated marketing helps take cultures into account.
Find out more on targeted or differentiated marketing at https://brainly.com/question/15341547
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