Customer knowledge
Customer knowledge is described as data about customers that has been accumulated through time and from a variety of sources to help salespeople better understand their demands.
Customer knowledge (CK) - It is a term generally used to describe the collection of experience, value, and insight data that is required, generated, and ingested during interactions and exchanges between customers and businesses. A key element of managing and improving client relationships is a knowledge base for customer service. Sales will increase, employee retention rates will rise, and employee engagement will increase as a result of using it for your agents and consumers.
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