Essman might overlook strategic risks, the business plan at hand can be a good plan and the Product mix may be one of the best. However, things do change, and the plans and the product mix stated in the plan may become outdated making the strategy of the company less efficient to reach its goals. Technological risks may also render the product mix out of date. With the dynamism of technology other efficient products may come to the market making rendering the product mix obsolete.

Would risk retention be a good strategy for this company? Why or why not?

Respuesta :

Risk retention is good for the company as the good has the better strategies planned about the product mix and if the things changed in the future the company is able to conquer the loss.

What is product mix?

Product mix is the total number of products sell by  the particular company, the products can be further divided into the categories and division. Many big companies have the different line products like the cosmetics, glasses, home materials and others.

Thus, Risk retention is good for the company as the good has the better strategies

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