Question

A marketing manager with a fixed budget wants to drive as many customers as possible to their website. Which bidding strategy can meet the marketing manager's needs?

Answer 1

The bidding strategy that the marketing manager should use to drive customers to the website is a Maximize Clicks.

What does a Maximize Clicks strategy entail?

This is a bidding strategy where the tools used will automatically set up bids that will aim to bring in as many customers as it can to the website.

The budget of the company will be a parameter of the strategy such that it would bring in customers depending on the budget it is working with.

Find out more on bidding strategies at https://brainly.com/question/13994363.

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