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The carbonated beverage industry is essentially a duopoly with two firms, Coca‐Cola Co. and PepsiCo Inc., controlling about 75 percent of the market. In spite of such high concentration, the two firms compete vigorously in a variety of ways.In a duopoly, two competing businesses control the majority of the market sector for a particular product or service they provide. For example, Coca-Cola and Pepsi represent a duopoly because the two firms control almost the entire market for cola beverages.

Coca-Cola, nutritionally, has a touch more sodium than Pepsi, which reminds us of Topo Chico or a club soda and results in a less blatantly sweet taste.

Pepsi packs more calories, sugar, and caffeine than Coke. Although they both have carbonation and sweet flavor, the taste difference is undeniableThe rivalry between Coca-Cola and Pepsi is legendary. Although the feud really heated up with the Pepsi Challenge in 1975 —which prompted Coca-Cola's horrific New Coke debacle — the brands have been fighting each other for more than a century. And not just about product development

Both Pepsi and coca cola are a duopoly.

What is duopoly?

Duopoly is a competitive market  in which two different companies  selling almost similar products sell their product to  huge number of consumers.

In a duopoly market the manufacture are the determinant of the market price due to the increasing numbers of consumer buying their products

And the beverage companies are known to control about seventy five percent of the market.

Therefore Pepsi and Coca cola are a duopoly.

Learn more about duopoly here:https://brainly.com/question/14283979

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