Respuesta :
a. The determination of the break-even number of subscribers for Star Stream is as follows:
Break-even number of subscribers = Fixed Costs/Contribution Margin per subscriber
= 35,294,118 ($3,000,000,000/$85)
b. If Star Stream increases the annual content costs to $2,600,000,000, the break-even number of subscribers will increase to 42,352,941 subscribers.
= 42,352,941 ($3,600,000,000/$85)
c. The annual subscription needs to increase from $120 to $142 to maintain the same break-even as in (a).
What is the break-even analysis?
The break-even analysis is a financial tool for determining the price level at which the total revenue equals the total costs (variable and fixed).
Using the break-even analysis model, one can determine the number of units to sell so that fixed costs are recovered.
Question Completion, Data, and Calculations:
Server lease costs per year = $100,000,000
Content costs per year = $2,000,000,000
Fixed operating costs per year = $900,000,000
Total fixed costs per year = $3,000,000,000
Bandwidth costs per subscriber per year = $15
Variable operating costs per subscriber per year = $25
Subscription per year = $125
Contribution margin per subscriber per year = $85 ($125 - $15 - $25)
Contribution margin ratio = 68% ($85/$125 x 100)
a. Determine the break-even number of subscribers.
b. Assume Star Stream planned to increase available programming and thus increase the annual content costs to $2,600,000,000. What impact would this change have on the break-even number of subscribers?
c. Assume the same content cost scenario in (b). How much would the annual subscription need to change to maintain the same break-even as in (a)?
Thus, with an annual subscription of $142, the variable cost of $40 per subscriber per year, contribution margin of $102 ($142 - $40), and a total fixed cost of $3,600,000,000, the break-even number of subscribers will remain 35,294,118 ($3,600,000,000/$102).
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