Question

Anchoring new behaviors in the culture is critical to sustaining change. In which step of the roadmap does this typically occur?

Answer 1

According to John Kotter, there are 8 critical stages which brings about effectiveness in transformation or change to an organization.

These stages are listed below;

• Establish Urgency
• Build a Team
• Develop a vision
• Communicate that vision
• Empower Supporters
• Generate short term wins
• Consolidate gains
• Anchor Change in the culture.

The above stages are arranged in such a manner that leads to a desired and effective outcome.

According to the question, it is seen that injecting or anchoring new behaviors in a culture comes at the last stage of John Kotter's transformation illustration. This is because, to anchor new behaviors, there must be evidence or results which suggests that the new ideas are superior to the old ones.

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