Wanderlust Tours is considering a B2B partnership with Green Ocean Cruises. Before Wanderlust Tours embarks upon this relationship, however, it must understand the differences between a B2B and B2C partnership. Those differences include all of the following except?

a. the duration of the relationships with customers
b. the focus on building relationships with customers
c. the buying procedures the focus on derived demand
d. the focus on building relationships with customers.
e. the buying procedures the focus on derived demand.
f. the long-term amount of money involved.

Respuesta :

B2B v. B2C Partnerships

The differences between a Business to Business and Business to Customer partnerships include all of the following except for c. the focus on derived demand.

Key Difference Between B2B and B2C Partnerships:

A Business to Business partnership is a business relationship between two entities, that is, a business and its business customers.  It is different from a Business to Customer partnership, which shows the relationship between a business and its individual customers.

Conclusion:

Thus, the differences between a Business to Business and Business to Customer partnerships affect the duration, focus, buying procedures, and capital involved except the focus on derived demand.

Learn more about B2B and B2C partnerships here: https://brainly.com/question/24720103

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