The model of e-commerce i am using is Business to consumer sales (B2C)
B2C is where buying and selling takes place between buyers and retailers without any middle person.
In B2C, online retailers sells products and services to consumers through the Internet. Here, businesses sell products or services directly to consumers online.
Therefore, when you purchase a new computer from apple. Com for yourself to use at school, you are using Business to consumer sales (B2C) model of e-commerce.
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