The creation of a synchronized and consistent message for the customers of Pizza Hut using digital media and traditional newspaper ads shows that Pizza Hut is most likely engaging in: Integrated Marketing Communications (IMC).
What is Integrated Marketing Communications (IMC)?
- Integrated Marketing Communications (IMC) can be described as the promotion and the application of marketing efforts in consistently passing a persuasive message that has impact on customers.
- Various promotion elements are synchronized to improve the effectiveness and efficiency of budget allocated to promotion.
Thus, the creation of a synchronized and consistent message for the customers of Pizza Hut using digital media and traditional newspaper ads shows that Pizza Hut is most likely engaging in: Integrated Marketing Communications (IMC).
Learn more about Integrated Marketing Communications (IMC) on:
https://brainly.com/question/9696745
