As Brian wants to take on more sales responsibility, the activity he can focus on is posting social media ads, which helps reach people quickly and cheaply.
Brian needs to identify which social media his potential audience is most on, and then develop a strategy for serving the ads in ways that increase customer relationships, generate engagement and create value.
Posting ads on social media can therefore increase Brian's sales accountability, as well as being an instant communication method where he can increase engagement by resolving queries and demonstrating the product's benefits for completing the purchase process.
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https://brainly.com/question/1489991
