tiffany23281 tiffany23281

02-11-2021
Business

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each intermediary in the marketing channel ______.

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reM2213 reM2213

02-11-2021

Answer:

There are four main types of intermediary: agents, wholesalers, distributors, and retailers. A firm may have as many intermediaries in its distribution channel as it chooses. It can even have no intermediaries at all, if it practices direct marketing

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Tundexi Tundexi

11-11-2021

Basically, all the intermediaries in marketing channel adds value in terms of the functions they performs.

The distribution of goods is made possible through Channels of distribution, but the Intermediaries are independent entities within the channel that make the product available for consumption.

The intermediaries in the Marketing channel includes the agents, wholesalers, distributors and retailers.

Therefore, all the intermediaries in marketing channel adds value in terms of the functions they performs.

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