The owner of a chain of coffee shops knows how many people live in an area, the streets where most people drive, and the location of other coffee shops. How can the company use this information and a GIS to figure out where to put a new shop?

Since the company owner has data layers that show streets and the locations of other coffee shops, he can use these pieces of information to determine a strategic location for his new coffee shop. He can identify which location has the best foot traffic. Moreover, he can determine a location which is away from his competitors to maximize sales.

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The owner of a chain of coffee shops knows how many people live in an area, the streets where most people drive, and the location of other coffee shops. How can the company use this information and a GIS to figure out where to put a new shop?​

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The owner of a chain of coffee shops knows how many people live in an area, the streets where most people drive, and the location of other coffee shops. How can the company use this information and a GIS to figure out where to put a new shop?