After three months of riding the 8:30 bus to work, Kathy has actually started to feel affection for the gruff and scowling old bus driver. Cindy's reaction best illustrates
The mere exposure effect also called the familiarity effect occurs when an individual begins like and grow tenderness towards something They are use to or familiar with. In the example in the question, Kathy begins to feel affection for the bus driver as she has become familiar with him havingvtravelled with him for over 3 months
