Question

13. An advertisement’s tag line says, “Don’t just win, show that you deserve to win.” The tag line focuses on which internal or external factor that influences consumers?
A.
lifestyle
B.
age and life cycle stage
C.
culture
D.
personality
E.
social class

Answer 1

Answer:

B = Age and life cycle stage but not too sure

Answer 2

Answer:

A: Lifestyle

Explanation:

“Don’t just win, show that you deserve to win.” is a way of thinking on your everyday Lifestyle to better produce work ethic and productivity.