Answer:
Advertisers don't just shove things into ads. They study what people like and then try to design an approach that will appeal to their target audience. When it comes to what goes into an ad, advertisers have a long list of techniques to choose from. They can decide whether you might like a funny ad better than a touching one, or whether it might work best to get you to see their product as the solution to something you fear (acne or body odor, for example).
Here are some of the most common techniques advertisers use to convince you to buy or do something. Look around — it won't be hard to find an ad that's an example for each.
Association
Using images (like a cartoon character or the American flag), in the hope you'll transfer your good feelings about the image to the product.
Call to action
Telling you what to do — "Buy today!" or "Vote now" — removes all doubt about next steps.
Claim
Informing you about how the product works or helps you.
Games and activities
Putting a commercial into the form of a game can be a fun way for you to get to know more about a product and spend more time with it.
Humor
Using ads that make you laugh can catch your attention and be memorable.
Hype
Using words like amazing and incredible make products seem really exciting.
Must-have
Suggesting that you must have the product to be happy, popular, or satisfied.
Fear
Using a product to solve something you worry about, like bad breath.
Prizes, sweepstakes, and gifts
Using a chance to win a prize to attract attention.
Repetition
Repeating a message or idea so you remember it.
Sales and price
Showing or announcing a discounted price can make a product look better.
Sense appeal
Using images and sounds to appeal to your senses: sight, touch, taste, etc.
Special ingredients
Promoting a special ingredient may make you think the product works better than others.
Testimonials and endorsements
Featuring someone, like a celebrity, saying how the product worked for them can be convincing.
Explanation:
Hopefully this works for you!!
