Question

Which do you think is the most effective way to gain competitive advantage in this particular food market

Answer 1

Answer:

Unique Selling Proposition, Quality & hygiene complemented with taste & price.

Explanation:

Food Market is a huge prominent market, whose demand is less effected by business world fluctuations, as food comes in basic, primary need list.

However it is a market with lot of competitors, offering close substitute food items. So, gaining competitive advantage in it is very important.

It can be done by :

• Unique food items, which are very uniquely different from other items, be it a simple creative new cooking style of ingridient. This will help create a valuable brand image of our food item(s)
• Nutritional value of food item along with taste, should be given prominence. This will make the food business gain a responsible business image, would attract section of health conscious food buyers.